Outcomes were covered in Phase 1. Here’s a recap and additional examples of outcomes.

Outcomes: The changes in individuals, systems, or institutions that you expect to result from your program, such as changes in knowledge, behavior, attitudes, etc.

  • Increased awareness of local outdoor spaces and natural assets
  • Increased understanding of how local ecosystems function
  • Increased engagement in conservation behaviors
See below for information on developing Outcome Metrics, click here for more guidance, and revisit the Developing Outcomes Worksheet from Phase 1 to be sure you have clear metrics that meaningfully reflect progress towards achievement of outcomes.

Measuring outcomes requires identifying markers or metrics that indicate whether or not the expected change has occurred.

Outcome metrics: The specific data that you measure to quantify the outcomes you expect (e.g., changes in behaviors, attitudes, or knowledge).

When developing outcome metrics, think: How will I know it when I see it?

For example, metrics to measure an environmental stewardship outcome of increased conservation behaviors could include:
  • Frequency of engaging in “reduce, reuse, recycle” behaviors
  • Pounds of compostables reclaimed and appropriately stored/used
Guiding questions

  • How will you know that participants are making progress toward/achieving program outcomes?
  • What are the signs of progress?
  • What are the milestones that participants will meet along the journey toward the program outcome?
  • What is the concrete measure of change you will see?

Environmental Stewardship

  • Number of local outdoor spaces properly identified
  • Number of characteristics of local ecosystem correctly identified
  • Number of reasons given for why taking care of the environment is important